Welcome to The Limited® Company Clothing, your number one destination for stylish and contemporary fashion.
Our Story

The Limited® was founded in 1963 in Columbus, Ohio by Les Wexner. The first store was opened as a women’s clothing boutique with a focus on affordable and versatile workwear staples. Wexner had a vision to provide sophisticated career women access to elegant yet practical clothing.
The brand quickly took off, resonating with professional women across America seeking both style and value. Throughout the 1960s and 70s, The Limited® pioneered vertically integrated specialty retailing, controlling every element of the process from design and production to marketing and retail sales.
By 1976, there were 100 Limited stores nationwide. The next year, Wexner launched Express as a test store appealing to a younger demographic. The experiment was a phenomenal success, leading to the launch of Express as its own brand and retail chain.
In 1980, the parent company officially changed its name to The Limited, Inc. to reflect its growing family of brands. Over the next decades, The Limited, Inc. would acquire or launch iconic retailers including Victoria’s Secret, Bath & Body Works, Henri Bendel, Abercrombie & Fitch, Structure, Aerosoles, Lerner New York, Lane Bryant and more.
Today, The Limited® brand remains focused on its founding pillars of style, quality and value. We offer modern, versatile and affordable collections for women navigating busy lives. Our clothes seamlessly transition from desk to dinner, weekday to weekend.
Our Values
Since the very beginning, The Limited® has been passionate about empowering women. We believe that what you wear can boost your confidence to take on the world. Our collections reflect the complexity and creativity of women everywhere.
We are committed to:
- Offering high-quality clothing made from carefully selected fabrics designed to flatter, feel amazing, and last season after season.
- Providing on-trend styles reflecting the latest colors, silhouettes and details while remaining true to our classic sensibilities.
- Listening to our diverse community of women to consistently meet their wants and needs.
- Making shopping a pleasure through excellent customer service, user-friendly online experiences, and refreshing retail spaces.
- Operating ethically and sustainably by partnering with responsible factories and vendors.
- Giving back to causes supporting women’s empowerment and opportunity.
Our Clothing

The Limited® offers chic, modern and feminine wardrobe essentials for work, weekends and everything in between. Our product categories include:
Tops
From blouses and tunics to tees and tanks, we offer a variety of stylish tops to pair with all your favorite bottoms. Choice fabrics like cotton jersey, chiffon and ponte knits guarantee comfort along with polish. Details like buttons, tie necks and bell sleeves keep things interesting.
Dresses
Our dresses provide easy one-step outfits ideal for looking put-together in a hurry. Choose from sheath dresses, fit-and-flare frocks and wrap dresses in solids as well as lively prints and patterns.Styles range from professional to party-ready.
Pants
Our pants collection includes both relaxed and slim silhouettes for work or weekends. Stretchy ponte fabric and wide waistbands ensure an impeccable flattering fit. Styles range from cropped to ankle-grazing in solids and patterns perfect for pairing with all your favorite tops and blouses.
Skirts
From classic pencil skirts to fuller A-line and swing styles, our skirt options let you switch up your look while providing endless wear possibilities. Mini, midi and maxi lengths allow you to dress up or dress down.
Jumpsuits & Rompers
For an effortlessly chic alternative to dresses, explore our selection of jumpsuits and rompers. Great for work or weekend, these one-pieces can be dressed up with heels and accessories or down with flats and chic sneakers.
Sweaters & Cardigans
Our inviting knits and cardigans provide stylish lightweight warmth. Choose from classic cuts or more modern cropped and open-front looks. Zipper and button accents add interest while various fabrics provide breathability and shape retention.
Jackets & Blazers
Top off your look with our jackets and blazers for sophisticated polish. Structured tailoring and stretch fabrics allow for comfort and movement while luxe details like zip accents and shoulder pads provide modern edge.
Jeans
Trend-right washes, perfect stretch and curve-hugging cuts ensure our jeans flatter your figure like no other. Choose from skinny, straight, bootcut, flare and wide leg styles.
Activewear
Our activewear includes leggings, sweatshirts, joggers and more designed with breathable, moisture-wicking fabric. Both sporty and chic, these athleisure-inspired pieces work just as well running errands as your next workout.
Loungewear
Relax in style with our comfy loungewear including sweatpants, hoodies, wraps and sleepwear. Cozy fabrics like French terry and modal jersey allow you to unwind in luxurious softness.
Swim
Make a splash in our chic swim collection. Choose from bikini tops and bottoms as well as stylish one-piece suits. Beach coverups like kimono wraps, tunics and caftans provide perfect pool to evening options.
Shoes
Step into style with our trend-savvy footwear options including heels, flats, sneakers and sandals. Rich leathers, luxe details and cushioned soles provide comfort with all-day wearability.
Accessories
Complete your look with our accessories. Belts, scarves, totes, jewelry and more let you add personality and polish.
Our Commitment to Values
The Limited® is committed to operating ethically, sustainably and responsibly.
We partner with vendors and factories that demonstrate responsible business practices including safe working conditions, environmental responsibility, fair wages and benefits and ethical conduct. We monitor our supply chain, carefully reviewing all facilities for quality control and compliance.
We aim to minimize our environmental impact by using recycled packaging, responsibly disposing of waste and exploring sustainable materials and processes.
As a proud women-led business, we are passionate about empowering and lifting up women both in and outside our company walls. We support organizations devoted to providing women with education, opportunity and health services. Our corporate culture strives to promote work-life balance, diversity and inclusion.
The Future is Stylish

In the coming years, The Limited® will continue building on its heritage while evolving to meet the changing needs of modern women. We will refresh our styles and expand our categories while remaining committed to delivering outstanding value and service.
Most of all, we will continue listening to you, our valued customers, to bring your vision to life. Our styles may come and go, but our commitment to empowering women will never change. We will continue striving to make women everywhere look good, feel good and be their very best through the confidence-boosting power of phenomenal fashion.
Discover the newest arrivals from our versatile collection with complimentary shipping and returns. Let The Limited® provide you effortless style, simplicity and savings so you can take on your life and make every day amazing!